{"id":4668,"date":"2015-11-24T02:52:42","date_gmt":"2015-11-24T02:52:42","guid":{"rendered":"http:\/\/lib.itenas.ac.id\/kti\/?p=4668"},"modified":"2015-12-10T06:40:00","modified_gmt":"2015-12-10T06:40:00","slug":"rumusan-alternatif-strategi-cv-x-dalam-menghadapi-persaingan-industri","status":"publish","type":"post","link":"http:\/\/lib.itenas.ac.id\/kti\/?p=4668","title":{"rendered":"Rumusan Alternatif Strategi CV. X dalam Menghadapi Persaingan Industri"},"content":{"rendered":"

CV. X merupakan suatu perusahaan tas yang mengalami penurunan penjualan jika dibandingkan dengan dua perusahaan pesaing utama. Untuk dapat terus bertahan dan berkembang, perusahaan tersebut membutuhkan strategi baru. Pemilihan strategi yang dapat dilakukan didasarkan pada alternatif strategi yang telah dikembangkan. Pada penelitian ini, alternatif strategi dirumuskan dengan menggunakan pendekatan: analisis GE (General Electric); analisis BCG (Boston Consulting Group), dan analisis SWOT. Hasil dari penelitian ini menunjukkan bahwa alternatif strategi yang diusulkan lebih terstruktur untuk dilakukan oleh perusahaan.<\/p>\n

Dibuat Oleh \u00a0: Rispianda, Ratna Puspitaningsih, Sugih Arijanto<\/em>
\n<\/strong><\/p>\n

Alamat e-mail : rispianda@itenas.ac.id<\/strong><\/p>\n

Kata Kunci : analisis General Electric, analisis Boston Consulting Group, analisis SWOT
\n<\/strong><\/p>\n

Keterangan :\u00a0\u00a0Karya Ilmiah ini dimuat pada\u00a0\u00a0Jurnal Rekayasa, ISSN: 1410-3125<\/strong>, Vol. 18, No. 1 (2014).<\/strong><\/p>\n


\n<\/a><\/p>\n

Rumusan Alternatif Strategi CV. X dalam Menghadapi Persaingan Industri<\/a><\/h3>\n


\n<\/strong><\/p>\n

<\/div>\n


\n<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

CV. X merupakan suatu perusahaan tas yang mengalami penurunan penjualan jika dibandingkan dengan dua perusahaan pesaing utama. Untuk dapat terus bertahan dan berkembang, perusahaan tersebut membutuhkan strategi baru. Pemilihan strategi yang dapat dilakukan didasarkan pada alternatif strategi yang telah dikembangkan. Pada penelitian ini, alternatif strategi dirumuskan dengan menggunakan pendekatan: analisis GE (General Electric); analisis BCG […]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,5],"tags":[1965,1964,1966],"yoast_head":"\nRumusan Alternatif Strategi CV. 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